About

Our Mission

The mission of The Hank Sasser Foundation is to continue the passion of leadership and aviation by providing resources and education to others who will keep it going.


John Henry Sasser seemed like such a serious name for the laid back, brown-eyed boy with an easy smile, so everyone called him Hank.

John Henry 'Hank' Sasser with his plane

From a young age Hank was an old soul. He enjoyed waking up before dawn to watch the sun rise. He was kind-hearted and a good listener. He loved his family and was a loyal friend. He was raised to be a Texas Longhorns fan, then eagerly followed in his big sister’s footsteps to the University of Oklahoma. He thrived in young adulthood, finding a calling in leadership and a fascination for aviation.

After graduating from OU, these two passions provided the trajectory for Hank’s life. He spent his days leading and growing a team of professionals in the staffing industry, where he liked to say he was “in the business of changing lives.” On evenings, weekends, and any other free moment he could steal away, he took to the skies over Austin in his prized Citabria, which he dubbed Lil Red.

In short, Hank was living out his dreams, and we wish that is where this narrative ended. On a sunny Saturday morning of August 2014, Hank died in an accidental plane crash. Suddenly, those who loved Hank most were forced to recalibrate their lives without him in it. 

View from Hank Sasser's Plane: the last sunriseAs his family and friends reflected on his 24 years of life in the weeks and months that followed, two things became clear:

  • Hank lived with purpose.
  • The impact of his purpose-driven life does not end with his death.

They had to “Keep it Going.” These three simple words from Hank have become the rally cry for honoring his life by resolving to continue to dream, to impact, to give, and yes, even to fly, in his memory.

The Hank Sasser Foundation is a 501(c)(3) nonprofit organization and is committed to continuing Hank’s passion for leadership and aviation by providing resources and education to others who will “Keep it Going.”